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May 01

SWOT Analysis Example for Walmart

SWOT Analysis Example Add comments
Resources for Strategic Planning

 

 

I researched deeper into the company in the areas of SWOT analysis and obtained some key findings pertaining to the four factors of the SWOT. It is tabulated below:-

Walmart Strengths

Walmart Weakness

  1. Focused Customer Service

  2. Bulk purchase incentive for SAM’S Club customers

  3. One stop shopping approach

  4. Customer satisfaction guaranteed programs

  5. Support local merchants with purchase preference

  6. Information technology leader in its industries

  7. Employees Profit-sharing scheme include stock ownership

  8. Focused employees development

  9. Strong community involvement

  1. No formal mission statement

  2. Incentive benefits only for SAM’S Club members

  3. Stock policies are outdated or old fashioned

  4. Few Women and minorities involved in top management positions

  5. Poor performing employees can remain in their job

Walmart Opportunities

Walmart Threats

  1. Resources for Strategic Planning

     

     

    Increasingly consumers want ease of shopping

  2. Internet shopping becoming a new  preference

  3. Dollar value increasing

  4. Similar shopping  patterns worldwide

  5. Retail sales expected to increase

  6. Increase in environment conscious consumers

  7. Growth in elderly population

  8. Untapped Asian market by retail

  9. Untapped European Market by retail

  1. Regulation of Wal-Mart pharmacies

  2. Small towns do not want entry of Walmart

  3. Bad media exposure for Kathie Lee Brand

  4. Variety of competition nationally, regionally and locally

  5. Substitute products more easily because of intense competition

source: http://www.mba-tutorials.com/strategy/96-swot-or-tows-analysis-tows-matrix.html

It is interesting to study the above example of Walmart SWOT Analysis and make a reflection of the company’s direction. Although these SWOT Analysis factors are derived from individual evaluation, it should have direct reflection of what the company is trying to do to its business future as well as to its customer and community

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3 Responses to “SWOT Analysis Example for Walmart”

  1. What Strategy To Use For You Consulting Business Says:
    May 1st, 2010 at 7:44 pm

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  2. Rory Trombley Says:
    July 7th, 2010 at 8:18 pm

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  3. Logan Slinger Says:
    July 7th, 2010 at 9:07 pm

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